Max Factor False Lash Effect Mascara
Full lashes, natural look
What Do I Think?
I've got naturally long, straight lashes, so I like my mascara to provide volume and curl rather than add extra length. I'm not a personal fan of the clumpy look, and whilst I accept that wearing mascara doesn't ever really look completely natural, I prefer my mascara to subtly accentuate my eyes rather than add obvious definition. False Lash Effect, despite the name, does exactly what I want, plus it doesn't irritate or annoy my sensitive eyes, it doesn't flake off throughout the day or have any colour fading. It stays put, it holds curl and volume, with only one coat, and it's just the right amount of black around my eyes. The formulation is quite thick, but it doesn't clump, and it lasts for ages without drying out in the tube. The wand, as you can see in the above photo, is rather on the large side, which can admittedly be initially off-putting, however, those little spikes grab hold of each and every lash, from root to tip, and coat them in the perfect amount of mascara. After a couple of uses I promise you won't find the brush overwhelming!
Where Is It Available?
Max Factor products are available from most UK drugstores and pharmacies, and also some supermarkets. I'm pretty sure Max Factor is stocked nationwide.
How Much Does It Cost?
This retails at £10.99 for 13.1ml
Would I Recommend It?
Yes! I love, love, love this mascara! The ONLY bugbear I have is the price. Since when did it become acceptable for a drugstore mascara to cost £10.99?! However, when a product does it's job as well as this does, I'm more happy to waft those moths out of my purse and hand over the cash!
*Disclaimer: I bought this with my own wonga, these are my own words and opinion, those ARE my own lashes, and this is what mascara REALLY looks like!